If you’re an active musician you probably have a strong presence on social media, presumably you’re following a great deal of other artists within the industry and more likely than not you’re probably bombarded with content from your fellow musicians on a daily basis. There is certainly a right and wrong way to post on social media and unfortunately if you begin to annoy your followers they will not hesitate to unfollow you.
So how exactly are musicians meant to advertise, promote and communicate with fans without overwhelming followers and consequently see your numbers drop? Here are a few tips and tricks that will help you get the most out of your social media whilst still making your content enjoyable for your followers.
The first step is to limit your posts; the last thing your followers want to see is their feed full of your content. They likely follow many other accounts and presumably would like to see their content as well as yours so keep posts limited and tDecember 17, 2018
With Christmas approaching you may be thinking of ways you can celebrate with your fans, we previously gave a few tips on giving back to your fans this season so if you want to check that out make sure you head over to our blog. For those who are unable to do giveaways or meet ups there are still plenty of activities you and your fans can get involved with, all of which can be done through social media for ease.
Q&A’s are extremely popular throughout the year but how about a holiday version, either through Twitter or Instagram you can host a Q&A session where you can answer Christmas themed questions from your fans. This gives them the chance to get to know you a bit better and what you might be up to this Christmas. The great thing about these kind of activities is that they’re so easy to do and can be done in your spare time between practice, family gatherings or Christmas dinner. It’s a simple gesture but fans will appreciate simply taking the time to interact witDecember 07, 2018
Twitter is one of the most used social media platforms alongside Instagram, for musicians it’s an important part of your marketing. In our third installment of our social media tips series we are going to go over some of the things you can do on Twitter to expand your brand and business.
At this point you might be thinking that all platforms are the same and as long as I regularly update it then that’s enough. The problem is that these are not the same and every single one is used differently for different purposes and it’s important you understand them in order to use them to their full potential.
The difference with Twitter is that it’s very much a discussion based platform, whereas Instagram is much more visual. Twitter is where you can communicate with fans, contact other professionals and market your brand. The main feature being the thread system which allows users to discuss topics with a huge community of people.
This leads me onto my first point; makNovember 12, 2018